How Dealers Can Maximise Sales As Used Car Finance Market Grows

The point of sale consumer used car finance market has seen new business grow by 4% in volume and 11% in value during the month of June, compared to the same time last year, according to figures released this month by the Finance & Leasing Association (FLA).

The statistics show that an increasing number of buyers are choosing to purchase a used car through finance, which not only spreads the cost with manageable monthly payments, but also offers them the opportunity to trade up into vehicles they would not be able to afford to buy outright. Car dealers who make it easy for customers to see the affordability of vehicles when browsing stock on their websites, and to obtain quotes and apply for finance, will almost certainly drive sales conversions.

Dragon2000 have recently partnered with Codeweavers to offer an industry-first finance integration into the DragonDMS dealer management system, allowing you to instantly retrieve finance quotes alongside stock vehicles that prospective customers are interested in, and you can manage the resulting proposals without needing to jump from system to system and re-keying important data. Keeping everything in one place is a huge time saver for dealers who want to spend more time running their business and less time inputting data.

Additionally, Dragon2000’s mobile app APPraise now features a customer-facing finance calculator which integrates quotes and applications straight into the DragonDMS. Embedded within the web page where customers view sales presentation videos, the finance calculator feature will help your customers check the affordability of the vehicle they’re interested in whilst their engagement is at its highest.

Every finance application submitted, whether it’s generated from within the DragonDMS or the dealer’s own website, will be pulled through into the CRM section and linked to the customers enquiry record and the vehicle stock record, allowing your sales team to act fast and to track, manage and close the sales opportunity.

Dragon2000 have been helping dealers and garages drive their businesses forward since 1995. Talk to our team today on 01327 222 333 or email sales@dragon2000.co.uk to find out how our dealer management system, car dealer websites and mobile apps can help your business increase profits and reduce costs.